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Job Description
- Assist in handling the annual marketing budget, assigning a new budget
- Assist in driving sales through promotional programs.
- Develop and execute marketing programs to promote Galleria40.
- Create advertisements, webcasts, websites, and direct mail.
- Responsible for the designs, logos, promotional materials like flyers, posters, banners, advertisements, newsletters etc and modified them if necessary.
- Identify media outlets for press releases and promotions.
- Enforce brand marketing guidelines in trademarks, logos, and publications.
- Measure success of various marketing campaigns.
- Drive profitable sales, brand growth and loyalty for a number of business areas.
- Analyze and support both category and cluster marketing plans to align with brand strategy and achieve annual operating plan goals.
- Assist in Developing and executing brand management plans.
- Create and enhance agency and partner relationships.
- Ensure brand communication for areas of responsibility are consistent with the company and brand positioning.
- Develop and implement media planning, buying, and innovation strategies.
- Look for key trends, opportunities and challenges within program execution and results. Assess customer behavior across marketing (email, re-marketing, etc.), website, and sales channels and work with campaign owners to implement improvements.
- Design and optimize loyalty campaigns, reporting, and marketing promotion execution designed to increase customer retention and profitability.
- Develop and publish weekly, monthly, and quarterly performance reports for various audiences – from marketing channel owners to executive dashboards. This includes: customer behavior across marketing channels, email campaign performance, and social media trends to inform strategy and drive improvements to programs and the customer experience
Job Requirements
ESSENTIAL SKILLS
- Able to communicate and motivate via written media.
- Understands the principles of marketing and advertising cost-effectiveness,
- Able to demonstrate success and experience managing major accounts customers and large contracts.
- Ability to communicate effectively with clients, senior management and support staff
- Event Management
FUNCTIONAL LEVEL
- Strong understanding of risk management
- Planning, organization, and time management skills with the ability to handle multiple projects
- Excellent communication skills with external clients and internal teams
- Analytical and design skills
INTERPERSONAL LEVEL
- Self-motivated
- Initiative taker
- Ability to work with cross-functional teams
- Hard worker
- Decision Maker
PROBLEM SOLVING
- Identifies opportunities to improve existing business cycles
- Analyses business issues and sets work flows
- To assess business risk that need to be mitigated
LANGUAGE SKILLS
- Fluent in Arabic and English spoken / written
EDUCATIONAL BACKGROUND
- Bachelor’s degree in marketing or business administration.
PROFESSIONAL EXPERIENCE
- Minimum 5 years of experience in retail marketing in particular the drivers of shopping.
- A background in retail development would also be an advantage.
