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Senior Marketing Executive - Fashion Background

Nile Projects & Trading
New Cairo, Cairo
Posted 6 years ago
79Applicants for1 open position
  • 74Viewed
  • 37In Consideration
  • 2Not Selected
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Job Details

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Job Description

  • Act as focal point of directing, organizing and controlling all activities that related to marketing functions.
  • Understand and champion the company products at a market level and possess a thorough understanding of brand products/services, while having in depth knowledge of market dynamics and international trends.
  • Conduct & evaluate current market conditions, and Keeping abreast of competitor’s products and market shares analysis.
  • Consolidate and follow up market data (segments, evolution, competition, techniques…)
  • Prepare business plans, feasibility studies and cost benefit analysis.
  • Establish and implement marketing strategies (short-and long range goals) to meet organizational objectives.
  • Manage and promote the brand and brand equity (organization of communication plan, advertising, promotion definition, tools to be given to sales team and customers).
  • Responsible for all the company’s social media channels mainly Facebook, LinkedIn, Twitter.
  • Handled all the updates on the official website of the company, and the projects’ presentations and proposals.
  • Handling the enterprise advertising including brochures design, flyers, print materials, outdoor advertising, organized events & press ads for the group, if needed.
  • Prepare analytic reports on the web, Email marketing, basic market research, social media and other online marketing initiatives.
  • Preparing daily, weekly and monthly status reports.
  • Monitoring the Press online and social media and preparing general monthly reports.
  • Manage and control marketing budget and deliver marketing activities within agreed budget.
  • Work closely with sales department for the achievement of business objectives to increase profit and meeting local budget and sales targets.
  • Maintain customer’s satisfaction that emphasis on sustainable high quality service and business profitability.

Job Requirements

  • Proven marketing skills.
  • An innovative thinker who is able to visualize a concept and its potential.
  • Excellent communication & Presentation skills.
  • Strong Leadership qualities.
  • Analytical & Strategic Thinker.
  • Self starter and result oriented.
  • High level of drive and energy.
  • Fluent in English.

Knowledge/Experience

  • Bachelor Degree in Marketing, MBA or Marketing post graduate Studies is a plus.
  • 5-7 years working experience in the field of marketing. (minimum 5 years in similar position)
  • Have in depth knowledge in Digital Marketing, Branding, Communications and Market Trends in dynamic environment.
  • Understanding of the market and competition.
  • High Proficiency of MS Office.

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