Brand Manager - FMCG

Akhnaton for Trading & Distributing - Cairo

Applicants for
1 open position
Experience Needed:
6 to 8 years
Career Level:
Job Type:
Full Time
1 open position
About the Job

Job Description:

  • Following up on the current/future projects (NPDs, Campaigns, and activation….etc).
  • Tackling performance reports for the assigned brands.
  • Working closely with the sales team to achieve the mutual Targets.
  • Handling Digital media activation/posting tracking.
  • Coordinating the planned events with other teams (Activation team/Warehouse team).
  • Developing marketing plans and strategies to grow and expand the relevant brands within the company in terms of strategic importance.
  • Giving Briefs to Agency on brand strategy and evaluate proposals and Requirements for point of sale, etc, briefed into design houses. Together with sales department determine merchandising activities, promotional activities. Brief sales on new developments, product launches etc.
  • Carrying out trade audits to ensure that merchandising and promotional plans are being implemented.
  • Evaluating effectiveness of promotion to determine whether sustainable growth was achieved.
  • Investigating current product improvement, new packaging. Prepare New Product Development brief and ensure regular meetings are held to track progress of the project.
  • Setting volume and value budgets by SKU by month and review as and when required.
  • Ensuring that Budgets set are realistic and attainable.
  • Monitoring sales on an ongoing basis and evaluate progress.
  • Planning, executing, monitoring & control all related marketing activities.
  • Handling Trade activities programs / Expected Outcome / ROI.
  • Handling Seasonality related activations planning.
  • Performing analysis to get a glance on the current / planned status.
  • Submitting achievements reports on a cycle basis as agreed with the direct manager.
  • Setting objectives on the PRD system according to the department and company objectives.
  • Handling any additional task requested by the direct manager according to the business needs.
About this Company

Established in 1975
ATR is an agent office that supplies the pharmaceutical, cosmetics and food industries with their needs for consultation, know-how, machinery and raw materials.It is also the sole agent for pharmaceutical equipment manufacturers like: Glatt,... (More)

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