Regional Sales Manager - Africa

Job Purpose

• The overarching objective for the Area Sales Manager is to build a leading position for our client in the embryonic
• Energy measurement and management markets.
• The role will immediately ‘lead from the front' in terms of originating and closing sizable opportunities
• Maximize the sales of the company’s products, solutions and services in many different setups in the managed
• area.
• Helps to ensure the commercial success of adverse range of companies in the territory, this can involve working
• with high profile brands and products.
• Involved in identifying new markets and business opportunities within and outside (if applicable) the territory.

Key Accountabilities

• Identify new business opportunities by proactively leveraging our network in the utility business (C-Level,
• Procurement and purchasing departments, potential supporting agents)
• Utilize all prospecting tools including professional organizations, industry events, social media, press
• releases and trade publications to identify market influencers, power brokers, distributors and agents
• network, and opportunities within the industry
• Develop relationships with existing customers via meetings, telephone calls and e-mails, to maintain contact
• with the customer.
• Contact and visit potential customers to prospect for new business.
• Negotiate the terms and conditions on agreement and closing sales to seek the best solution.
• Gather market information to be analyzed trying to find new market channels.
• Participate in trade exhibitions, events and demonstrations to represent the organization in such events.
• Act as a consultant between the company and customer to negotiate variations in price, delivery and
• specifications.
• Act as a consultant to advice on forthcoming product developments and discuss promotions.
• Record sales orders information for management review.
• Review own sales performance, to aim to meet or exceed targets.
• Gain clear understanding of customer business and requirements to try to meet those requirements.
• Close new business deals by coordinating and aligning requirements, developing and negotiating contracts,
• and ensuring a smooth handover to service delivery operations
• Enhance the company's reputation and brand awareness by acting as a brand steward and evangelist
• Ensure all internal stakeholders are fully engaged and kept up to date with business development activities,
• in particular colleagues in the HQ in Kranj, and Elsewedy Electric group, who are aligned with the offering
• and those in the corporate marketing function
• Plan and direct staffing, training, and performance evaluation to develop and control sales services program.
• Represent the company at trade association meetings to promote products.
• Confer or consult with the department heads to plan advertising services and to secure information on
• equipment and customer specifications.
• Act as supervisor to direct, coordinate, and review activities in sales and service accounting and record
• keeping, and in receiving and shipping operations.
• Monitor customer preferences to determine focus of sales efforts.
• Act positively to resolve customer complaints regarding sales and services.

Responsible on the following KPIs:

• Achieving the committed sales targets for the territory.
• Customer’s feedback satisfaction, expressed in increases in market shares
• Acquiring new markets with new accounts.
• Developing the brand across the managed area, measured by brand equity.
• Expanding the network of rewarding agents and distributors across the managed area.