E-Commerce & Digital Marketing Manager

We are looking for e-commerce and digital marketing managing all online marketing activities by utilizing techniques including re-targeting, social advertising, SEM, SEO, PPC and web analytics, etc.

Responsibilities

• Responsible for leading the digital strategy and execution
• Identifies emerging digital marketing trends and future opportunities to promote Company and its products and programs through existing and emerging channels
• Track effectiveness and the return of channel marketing campaigns and report on results to upper management
• Generate, edit, publish and share engaging content daily on Expand Cart social media accounts and pages (e.g. original text, photos, videos, and news)
• Collaborate with other teams, like marketing, sales, and customer service to ensure brand consistency
• Communicate with followers, respond to queries in a timely manner and monitor customer reviews
• Oversee social media accounts’ design (e.g. Facebook page cover, profile pictures and blog layout)
• Generating, researching, and pitching ideas for blog posts.
• Writing, editing, publishing, and promoting content
• Develop solutions and utilize standard operating procedures for improving customer satisfaction and creating lifelong promoters of our brand.
• Communicate with the management team and developers to improve product functionality and resolve issues.