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Job Description
- Assist in creating, developing and designing the Marcomms collateral production that supports marketing and communications activity, including but not limited to brochures, booklets, banners, websites, e-newsletters, press releases, features and media opportunities and ensure that they meet agreed corporate branding standard.
- Lead on developing and building relationship with international and private schools in Egypt
- Organise and conduct presentations at international schools for students wishing to study abroad
- Track performance of marketing campaigns through measurement and analysis to understand effectiveness of each campaign.
- Monitor and analyze competitors in the Egyptian market.
- Develop digital strategies (web and social media) to build BESA online reputation and provide quarterly progress reports and presented to the senior management team.
- Support and assist customer services officers in providing BESA customers including student and parents with accurate and professional counsellings and advising services to help students choose the best suitable study abroad destination that meets their academic and financial capabilities.
- Support Marketing Manager in segmenting customers, analyzing current customer data and evaluate customer journey and accordingly develop tactics that address customer issues and help to enhance customer experience.
- Responsible for all marketing-related administrative tasks, including set-up for marketing events such as organizing educational fairs, participation in school events and organizing meetings for Country Manager.
- Build relationship with press and media contacts in Egypt
- Recruit marketing suppliers for BESA
- Explore the opportunity of attracting sponsorship to sponsor our events.
Job Requirements
- Bachelor degree , preferable marketing sector
- Marketing certificates / diploma is a plus
- Fluent English is a MUST
- Excellent communication and interpersonal skills
- Excellent computer skills, especially Internet search, word, excel, and outlook.
- Knowledge of Photoshop, InDesign graphic, illustrator.
- Excellent presentation and negotiation skills.
- Good level of German Language is a plus
- Abel to work under pressure
- Excellent Teamwork skills
- Owner of a car and have valid driving license is a must
