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Marketing Lead

Egabi FSI
Nasr City, Cairo
Posted 6 years ago
25Applicants for1 open position
  • 20Viewed
  • 2In Consideration
  • 18Not Selected
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Job Details

Experience Needed:
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Skills And Tools:

Job Description

Job Duties & Responsibilities:

  • Liaising and networking with a range of stakeholders, e.g. customers, colleagues, suppliers and partner organizations.
  • Communicating with target audiences and managing customer relationships.
  • Sourcing advertising opportunities and placing adverts in the press (local, regional, national and specialist publications) or on the radio (depending on the organization and the campaign).
  • Managing the production of marketing materials, including leaflets, posters, flyers, newsletters and e-newsletters and DVDs
  • Writing and proofreading
  • Organizing photo shoots.
  • Arranging for the effective distribution of marketing materials.
  • Managing customer databases and company CRM system.
  • Organizing and attending events such as conferences, seminars, receptions and exhibitions.
  • Conducting market research such as customer questionnaires and focus groups. competitors analysis, and locating market gaps
  • Contributing to and developing marketing plans and strategies. and follow-up smooth implementation
  • Develop business opportunities in coordination with sales team and unit heads
  • Assisting higher management in corporate presentation preparation
  • Managing budgets
  • Evaluating marketing campaigns.
  • Managing & maintaining references & success stories and customer testimonials
  • Participating in putting egabi’s business model and methodology
  • Assist in defining pricing strategy & service/project costing for new ventures
  • Presenting egabi product and services portfolio to prospective and existing customers
  • Developing internal communication plan
  • Business monitoring & planning
  • Report metrics and ROI analysis for all marketing activities
  • Supporting the marketing manager and other colleagues.
  • Team knowledge transfer.
  • Setting resources objectives & evaluation.
  • Setting Team development plan.
  • Assisting in any additional tasks requested by Direct Manager or Managing Director.

Job Requirements

  • Experience in a software companies is a plus.

Required Knowledge, Skills and Abilities:

Education:

  • University degree
  • Graduated from Language School
  • Strong command of English language

Personal skills:

  • Functional ability to operate PC and appropriate software programs is mandatory to accomplish specific duties listed above.
  • Strong written and verbal communication skills
  • Must be proficient in Adobe Create Suite (Photoshop, InDesign, Illustrator), and Adobe Acrobat Pro.
  • Self-motivated and team player with strong presentation skills
  • Preferred to possess experience in event management and execution.
  • Excellent time management skills
  • Ability to think strategically but execution driven.
  • Must possess a high level of creativity, strong decision-making and negotiating skills with an ability to communicate with all levels of the organization.
  • A well versed knowledge of marketing principles, practices, and analysis.

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