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Senior Digital Marketing Specialist

Taj 51
Downtown, Cairo
Posted 6 years ago
29Applicants for1 open position
  • 29Viewed
  • 8In Consideration
  • 21Not Selected
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Job Details

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Job Description

  • We are looking for a high-preforming Digital Marketing Manager to help us meet our company and our customers’ requirements, while keeping our company competitive and innovative.
  • They will be responsible for managing our digital marketing team's potential, crafting digital marketing campaigns and deliver the final reports and statistics of those campaigns to the upper management.

Job Duties:

  • Plan and execute all web, SEO/SEM, marketing database, email, social media and display advertising campaigns online.
  • Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
  • Identify trends and insights, and optimize spend and performance based on the insights
  • Brainstorm new and creative growth strategies
  • Plan, execute, and measure experiments and conversion tests
  • Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
  • Collaborate with agencies and other vendor partners
  • Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate
  • Develop program strategy and recommended integrated media plans across display advertising, native advertising, social media marketing, and demand generation
  • Create media plans for clients

Job Requirements

  • Ability to translate analytics and metrics into actionable insights.
  • Ability to manage multiple projects with speed and accuracy in a deadline-driven environment.
  • Strong knowledge and experience of Google Adwords, Google Analytics, Twitter
  • Analytics, Facebook Insights, Webmaster Tools
  • Media Planning and Media Buying
  • Knowledge about Twitter is a plus
  • Great knowledge of the Saudi market

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