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Marketing & Social Media Specialist

Atlasco Egypt
Obour City, Cairo
Posted 6 years ago
76Applicants for1 open position
  • 75Viewed
  • 0In Consideration
  • 35Not Selected
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Job Details

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Job Description

  • Assembles consumer rating reports by compiling, consolidating, formatting, and summarizing information, graphs, and
  • Updates competitor
  • Prepares mailers and brochures by formatting content and graphics; arranging printing and internet
  • Maintains marketing library.
  • Provides marketing tracking and research
  • Develop, implement, assist, and participate in public relations, special events and fundraisers in the community Write and/or contribute to collateral content (including website, print, blog, and advertising)
  • Contribute to our social media strategy as well as manage social media channels (e.g. Twitter, Facebook and LinkedIn) to enhance audience engagement
  • Implement special projects as needed including e-newsletter development and capital campaign strategies, including the establishment of goals and campaign strategies
  • Develop overall marketing plan for the Academy in Coordination with the BD Manager
  • Conducting market research and analyzing consumer rating reports/ questionnaires
  • Organizing campaigns and developing marketing strategies.
  • Employ marketing analytics techniques to gather important data (social media, web analytics, rankings )
  • Assist in the organizing of promotional events and traditional or digital campaigns and attend them to facilitate their success
  • Produce creative content & Prepare promotional presentations ( Including Info graphs and Videos)
  • Write marketing literature (brochures, press releases ) to augment the company’s presence in the market
  • Create awareness of and develop the brand that ATE is marketing
  • Communicate with target audiences and build and develop customer relationships
  • Help with marketing plans, advertising, direct marketing and campaigns
  • Work closely with in-house or external creative agencies to design marketing materials such as brochures and
  • Organize and attend events such as conferences, seminars, receptions and exhibitions
  • Liaise with designers and printers and organize photo shoots
  • Conduct market research, for example using customer questionnaires and focus groups
  • Develop and implement a marketing strategy (often as part of a wider sales and marketing programs )
  • Evaluate and review marketing campaigns, advertising and SEO to make sure the correct mediums are being used and campaigns are effective
  • Track marketing performance and return on investment and prepare weekly or monthly reports for management
  • Monitor and report on competitor activity
  • Lead external agencies, when appropriate, to effectively manage events, press relationships, editorial requests, presentations, promotional materials and online

Job Requirements

  • Bachelor’s Degree Business Preferable Major (Marketing ); or relevant field is a strong advantage (AUC, GUC, BUE or MIU graduates are highly recommended),
  • Reporting Skills, Analyzing Information, Informing Others, Written Communication, Organization, Statistical Analysis, Data Entry Skills, Microsoft Office Skills, Self-Development
  • Effective communication skills, written and verbal,
  • Required Proficiency in Microsoft Word, Excel, Publisher, Internet and social media is a must.
  • Motivated, outgoing and detailed-oriented personality

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