Job Details
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Job Description
- Plan and execute all web, SEO/SEM, marketing database, email, social media and display advertising campaigns online.
- Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
- Identify trends and insights, and optimize spend and performance based on the insights
- Brainstorm new and creative growth strategies
- Plan, execute, and measure experiments and conversion tests
- Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
- Collaborate with agencies and other vendor partners
- Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate
- Develop program strategy and recommended integrated media plans across display advertising, native advertising, social media marketing, and demand generation
- Create media plans for clients.
Job Requirements
- Digital Agency Experience
- Media Planning and Media Buying
- Extensive knowledge on Google search, adword & display YouTube
- Experienced on Facebook & Instagram ads Objectives & Rules
- Knowledge about Twitter is a plus