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Job Description
- Builds and Leads the Corporate and Brand Digital and Social Capabilities from scratch, in coordination with Marketing Director.
- Acts as the custodian of Asfour brands on the digital and social fronts.
- Creates and Manages the Digital and Social marketing agendas/calendars for Asfour along with the assigned digital and social agencies.
- Help the Marketing Director in building the Digital and Social Strategies for the brand and the organization and takes the lead in execution.
- Create an ROI driven digital and social marketing plan with the support of the Marketing Director and follow up on its execution.
- Cooperates with the MARCOM manager and Category Marketing Managers in building Digital and Social Marketing programs that are in line with the offline Media programs and that serves the business objectives.
- Manage the marketing part of the E-Commerce platform development.
Job Requirements
- Minimum 8 years as a Digital Marketing Manager for a Digital Driven BTC Corporation or in a Reputed Digital Marketing agency.
- Proven track record in building brands and products online.
- Tech and Digital Savvy, who is up to date with all latest Digital and Social Marketing techniques.
- Expert in Digital and Social ROI Driven Marketing.
- Expert in SEO's, certified from Google and/or well trusted online marketing institutes.
- Big data expert, with track record of online data consolidation and analysis.
- Familiar with E-commerce and M-commerce marketing and front end.
- Familiar with web and app development process and management.
- A natural leader and a great team player with a "can do" attitude.
- Self-starter who can roll up sleeves and jump into execution.
- An accommodating self-motivator with a positive attitude for change and a strong determination to improve things.
- Creative and out of the box thinker.
