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Digital Marketing Manager

AMIT
Maadi, Cairo
Posted 6 years ago
28Applicants for1 open position
  • 20Viewed
  • 0In Consideration
  • 4Not Selected
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Job Details

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Job Description

We are looking for an amazing, data-driven inbound marketer to own the majority of the marketing funnel for our company. You will be in charge of attracting site traffic, converting that traffic into new leads for the business, and nurturing those leads so Sales can close them into customers.

Responsibilities:

  • Understands and contributes to the overall marketing strategy while responsible for leading the digital strategy and execution.
  • Understand key business challenges and leverage digital to overcome these challenges.
  • Stays current on the latest digital technologies and trends and identify new opportunities for AMIT.
  • Understands AMIT buyer journey and maps SEO and paid efforts to support the strategy.
  • Build and manage AMIT’s SEO, SEM, platforms and implement strategies to drive conversions.
  • Understands website conversion rates and analytics to recommend, implement and manage web strategy.
  • Grow our subscriber base by providing them regular, helpful content that’s in-tune with their needs.
  • Enabling our digital social media presence by implementing the best practices for B2B model.

Job Requirements

  • Bachelor’s degree in Marketing, Online Marketing or equivalent.
  • Having a knowledge in computer software and training business is an added value.
  • Minimum of 5 years of experience with B2B and B2C organization in marketing, digital media, or similar discipline.
  • Experience developing a content marketing strategy including video, mobile and social media (LinkedIn, Facebook, Twitter, etc)Experience with social media monitoring tools.
  • Strong digital marketing skills: digital advertising (including paid search), mobile, lead generation, e-commerce, SEO , PPC Ad management.
  • Solid knowledge of website analytics tools (Google Analytics, .. etc)
  • Advanced familiarity with marketing automation software such as (Hubspot ....., others), CMS, CRM, PPC, Email Marketing, Landing Page Design, Workflows, Segmentation, HTML/CSS.
  • Strong acumen in web content writing optimized for relevant keywords.
  • Ability to work well individually and in a collaborative, team environment.

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