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Job Description
- Conduct research to identify optimum communication channels.
- Translate our ideas into creative marketing strategies and tools.
- Assist in outbound or inbound marketing activities by demonstrating expertise in various areas (content development, update, and optimization; press releases and periodical newsletters; local and international events planning and participation; etc.).
- Liaise with local and international external publishers on inclusion of our news and information.
- Plan and execute initiatives to reach the target audience through appropriate channels (social media, e-mail, etc.).
- Undertake individual marketing tasks as assigned.
Job Requirements
- Proven experience as marketing specialist or similar role
- Thorough understanding of marketing elements (including traditional and digital marketing such as the various social media channels)
- Demonstrable experience in marketing tools
- Solid computer skills, including MS Office, marketing software and applications
- knowledge of HTML and web development is preferred
- Well-organized and detail-oriented
- Exceptional communication and writing skills
- Corporate awareness partnered with a creative mind
- BSc/BA in marketing, communications or equivalent (A Bachelor Degree from the AUC is much preferable)
