Browse Jobs
For Employers
Post JobLog inGet Started

Senior SEO & PPC Specialist

Bayan-tech
Mohandessin, Giza
Posted 6 years ago
22Applicants for2 open positions
  • 21Viewed
  • 0In Consideration
  • 0Not Selected
Search other opportunities

Job Details

Experience Needed:
Career Level:
Education Level:
Salary:
Job Categories:

Skills And Tools:

Job Description

  • Build and manage a rich content/editorial calendar that attracts a qualified audience to our owned properties (including blog posts, whitepapers, e-books, reports, webinars, infographics, etc.).
  • Grow new leads, including marketing-qualified leads, by converting site traffic through calls-to-action, landing pages, and lead generation content (including offers).
  • Optimize our marketing automation and lead nurturing processes through email, content, and social channels.
  • Establish closed-loop analytics with sales to understand how our inbound marketing activity turns into customers, and continually refine our process to convert customers.
  • Manage both on-site and off-site search engine optimization (SEO) for the company.
  • Identifying and executing opportunities to improve our company’s and our content’s search rank for key terms at the top, middle, and bottom (branded) of our marketing funnel.
  • Collaborate with content marketing and blog contributors to create high-quality content around important, relevant terms.
  • Manage of organic search engine performance and goal-setting based on site impressions, click through rates, traffic, and conversions.
  • Stay up-to-date with the latest trends and changes with SEO and major search engines.
  • Miscellaneous marketing tasks assigned

Job Requirements

  • Prior experience in content marketing.
  • Proven SEO experience (Minimum 2 years)
  • Outstanding ability to think creatively, strategically, and identify and resolve problems
  • Excellent verbal and written communication skill
  • Ability to work within a team and independently
  • In-depth experience with Google analytics & Google Search Console
  • Experience with website optimization tools
  • Strong organizational, time management, and analytical skills
  • The ability to work with back-end SEO elements such as .htaccess, Robots.txt, Metadata, site speed optimization, and related skills
  • Solid understanding of performance marketing, conversion, and online customer acquisition
  • Familiarity with the best tools in the trade

Featured Jobs

Similar Jobs

Search other opportunities
JobsMarketing/PR/AdvertisingSenior SEO & PPC Specialist