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Google AdWords Expert

indielabs
6th of October, Giza
Posted 6 years ago
8Applicants for1 open position
  • 3Viewed
  • 0In Consideration
  • 0Not Selected
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Job Details

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Job Description

  • Define PPC strategy for a range of clients, including mobile and tablet campaigns
  • Manage large scale PPC and shopping campaigns across Google and Bing – and manage all paid search advertising campaigns
  • Manage PPC and Paid Media campaigns across all social and re-targeting networks
  • Implement A/B and multivariate testing to continuously improve ROI and performance
  • Use key programs such as Google Adwords and Google Analytics to analyze and report on all PPC campaigns for all clients throughout the year
  • Manage large scale PPC budgets for a range of clients
  • Optimize all PPC activity, including bid management, copywriting and competitor benchmarking
  • Landing page testing and optimization
  • Keep up to date with the latest developments and trends across PPC and Paid Media
  • Edit and review all ad campaign copy and text to ensure it delivers the maximum ROI

Job Requirements

  • Large scale budget management experience
  • Strong analytical and reporting skills
  • Excellent people management skills
  • A good working knowledge of key programs including Google Adwords and Google Analytics
  • Experience of managing multiple PPC campaigns simultaneously
  • A good working knowledge of the complete digital marketing mix, particularly SEO and Social Media
  • Strong communication and copy-writing skills
  • Good working knowledge of Office programs, particularly Excel and PowerPoint
  • Google Adwords Certification
  • The ability to successfully implement new PPC campaigns and achieve excellent ROI for all clients
  • The ability to work well as part of a larger management team

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