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Job Description
- Manage and moderate the company’s social media profiles and presence, including Facebook, Twitter, LinkedIn, and additional channels
- Create shareable content appropriate for specific networks to spread both our brand and our content.
- Run regular social promotions and campaigns and track their success (e.g. Twitter chats, LinkedIn discussions, Facebook comments, etc.).
- Work alongside other marketers and content marketers to help distribute content that educates and entertains our audience and supports marketing goals.
- Drive consistent, relevant traffic and leads from our social network presence.
- Explore new ways to engage and identify new social networks to reach our target audience.
- Track, measure, and analyze all initiatives to report on social media
Job Requirements
- Active personal presence in social media with command of Twitter, Facebook, Instagram.
- At least 2 years previous social media experience including successfully launching digital marketing campaigns, growing various social media channels for a brand or organization and creating dynamic content
- Ability to work independently within a fast-paced, ever-changing work environment
- Excellent communication skills and experience with mobilizing social media followers towards a tangible goal
