Job Details
Experience Needed:
Career Level:
Education Level:
Salary:
Job Categories:
Skills And Tools:
Job Description
- Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns
- Design, build and maintain our social media presence and landing pages
- Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
- Identify trends and insights, and optimize spend and performance based on the insights
- Brainstorm new and creative growth strategies
- Plan, execute, and measure experiments and conversion tests
- Collaborate with internal teams to create landing pages and optimize user experience
- Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
- Instrument conversion points and optimize user funnels
- Collaborate with agencies and other vendor partners
- Evaluate emerging technologies.
- Provide thought leadership and perspective for adoption where appropriate
Job Requirements
- Experience from 3 to 5 years at Real Estate
- Experience in optimizing landing pages and user funnels
- Good organization and planning skills
- Solid knowledge of website analytics tools (e.g., Google Analytics, Net Insight, Omniture, Web Trends)Working knowledge of ad serving tools
- Experience in setting up and optimizing Google Ad words campaigns
- Working knowledge of HTML, CSS, and JavaScript development and constraints
- Communication skills and networking ability
- Attention to detail and accuracy
- Excellent IT skills.
