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Job Description
We are looking for an experienced media buyer with proven track record of achieving results efficiently, to help us reach our audience of parents, professional therapists, and educators in the UK and globally.
You will:
- Help identify target audiences and plan media campaigns.
- Create media plans and media strategy.
- Design and execute integrated digital media campaigns.
- Optimize plans and budgets according to the best media mix
- Prepare schedules and adjust when needed
- Experiment with new platforms and channels
- Ensure ads are creative and displayed appropriately
- Monitor costs and return on investment (ROI)
- Analyse business performance with the help of digital tools and reports.
- Develop performance campaigns on Facebook / Instagram and Google.
- Generate Leads campaigns (s) through a different platform (s).
- Set digital campaigns on Snapchat, TikTok and Twitter.
- Monitor digital campaigns on different platforms.
- Generate Search engine marketing (SEM) campaigns.
- Produce keyword analysis and research.
- Produce digital campaign execution and reporting.
- Apply today! Immediate Start
Job Requirements
- Proven success as Media Buyer or similar role; experience in digital media is preferred
- Proven success with media-buying, planning and research
- Interest in following advertising and media trends
- Proven experience of media analytics software
- Proven working experience of Facebook Analytics (funnels, retention, cohorts, events, etc.) and Google Analytics
- Excellent communication and negotiation skills
- Organizational and multitasking abilities
- Attention to detail
- Creativity
- Critical thinking skills
- BSc/BA in Marketing, Advertising or related field
- Interest in edtech and mental healthtech
- Understanding of parents mindset
- Experience with mediabuying for a western audience is a plus
- Fluency in English is must! Please only apply if you can communicate perfectly in English!
