Social Media Specialist
Infinity -
Heliopolis, CairoPosted 3 years ago163Applicants for1 open position
- 86Viewed
- 0In Consideration
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Job Details
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Job Description
- Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging and audience identification Generate, edit, publish and share daily content that builds meaningful connections and encourages community members to take action
- Set up and optimize company pages within each platform to increase the visibility of company’s social content Moderate all user-generated content in line with the moderation policy for each community
- Creating and planning a variety of campaigns across a range of digital channels ( Facebook - LinkedIn - Twitter - Instagram - Snapchat - Google Ads )
- Overseeing existing campaigns and optimize them Making creative suggestions for campaigns designs landing pages Producing detailed analysis and reports of campaigns & assigned accounts.
- Creating and planning a variety of online advertising campaigns using different digital platforms.
- Overseeing existing campaigns and optimize its ROI Analyze, optimize campaigns on a daily basis if needed Track, report, analyze and optimize all digital marketing campaigns and their spend (PPC, Display, SEO, Affiliates, Social Media, Email, Video ...) to ensure effective ROI and reach Campaigns objective
- Suggest and develop creative concepts for campaign/landing page artworks if needed
- Develop digital proposals and strategy presentations Craft landing pages and lead generation forms for our content to distribute through relevant paid Campaigns.
Job Requirements
- Proven working experience in social media marketing or as a Digital Media Specialist Excellent consulting, writing, editing (photo/video/text), presentation and communication skills
- Demonstrable social networking experience and social analytics tools knowledge
- Adequate knowledge of web design, web development and SEO Knowledge of online marketing and good understanding of major marketing channels
- Positive attitude, detail and customer oriented with good multitasking and organisational ability Fluency in English BS in Communications, Marketing, Business, New Media or Public Relations
