Job Details
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Job Description
- Build, plan and implement the overall digital marketing strategy
- Manage the strategy
- Manage and train the rest of the team
- Stay up to date with the latest technology and best practices
- Manage and oversee various digital marketing channels
- Measure ROI and KPIs
- Prepare and manage the digital marketing budget
- Oversee all the company's social media accounts
- Suggest activities for improving the quality of online content
- Track and measure SEO and Google Analytics metrics and provide reports
- Build an inbound marketing plan
- Research and forecast future sales and performance trends
- Lead, supervise and motivate members of the digital marketing team
- Research competitors and provide suggestions for improvement
- Keep abreast with industry and market trends and best practices
- Assist with challenging client requests or issue escalations as needed
- Build and maintain strong, long-lasting client relationships
Job Requirements
- Proven work experience as an Account Manager, Key Account Manager, Sales Account Manager, Junior Account Manager, or relevant role
- Demonstrable ability to communicate, present, and influence key stakeholders at all levels of an organization, including executive and C-level
- Energy, enthusiasm, and the ability to work under pressure to meet deadlines and demanding targets.
Software Proficiency:
- Project Management/Collaboration
- Customer Relationship Management
- SEO Tools
- Survey Products
- Inbound and Outbound Marketing Platforms
- Billing Programs
- Marketing/Webinar Tools
- Research Services
- Good leadership qualities.
- Strong interpersonal and communication skills
- Report writing
- Experience delivering client-focused solutions to customer needs
- Proven ability to juggle multiple account management projects at a time, while maintaining sharp attention to detail
- Creativity, initiative combined with commercial awareness.
- High level of analytical and organizational skills, and excellent attention to detail.
- Excellent listening, negotiation, and presentation abilities
- Strong verbal and written communication skills