Social Media & Digital Marketing Specialist
AHCC -
Nasr City, CairoPosted 4 years ago148Applicants for1 open position
- 43Viewed
- 9In Consideration
- 0Not Selected
Job Details
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Job Description
- Creative social media platform content regarding marketing plan that promote a company and its products and/or services.
- Develop, implement and manage multiple social media platforms, including Facebook, YouTube, Twitter and LINKED IN.
- Build and execute social media strategy through competitive research, platform determination, benchmarking, and messaging and audience identification.
- Set up and optimize company pages within each platform to increase the visibility of the company’s social content, including content marketing based strategies that organically increase engagement with targeted audience.
- Up-to date with social media trends and best practices.
- Set specific objectives and report on ROI.
- Monitor SEO and web traffic metrics and ensure integration between social media campaigns and the website and/or landing pages by working closely with the development team.
- Perform research on current benchmark trends and audience preferences.
- Maintaining social media presence across all digital channels.
- Brainstorm new and creative growth strategies
- Measuring and reporting on the performance of all digital marketing campaigns and accounts' performance.
- Enhancing brand awareness within the digital space as well as driving website traffic and acquiring leads/customers.
- Work closely with Sales team to ensure a unified campaigns messages throughout the customer conversion pipeline from the generated leads.
- Work closely with the design team in order to provide direction and constant feedback to the team that coincidence with the marketing strategy.
- Work closely with the sales team to ensure that inquires on different platforms are answered in a timely manner and according to a joint strategy between the marketing and sales team, also ensure the team is given a regular brief on the currently active campaigns.
Job Requirements
- Excellent consulting, writing, editing (photo / text / video).
- Presentation and communication skills.
- 2+ years of relevant experience.
- Fluency in English
- Adequate knowledge of web design & web development
- Knowledge of online marketing channels.
- Previous experience in a similar digital marketing role.
- Experience in Egypt marketing strategies.
- Relevant experience including CMS, SEO, PPC, e-marketing, social media and analytics
- Knowledge of current online marketing trends and best practices.
- Proven track record of managing and executing campaigns using native platform tools such as Facebook Ads Manager/Power Editor, Google Ad Words, and Twitter Ads.
- Exceptional attention to detail and organizational skills.
- Knowledge of CRM systems.
