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Google Analytics Specialist

New Cairo, Cairo
Posted 3 years ago
13Applicants for1 open position
  • 7Viewed
  • 2In Consideration
  • 9Not Selected
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Job Details

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Job Description

  • Management of paid media account operations for 8+ clients.
  • Work with the marketing team in selecting keywords
  • Assure the websites and mobile app coding includes the needed for SEO
  • Manage PPC and PPI for our campaigns
  • Ensure timely and quality completion of work product delivered from the paid media.
  • Research and execute important aspects of campaign builds. Such as keyword research, ad copy drafting, audience research, client / website research, account structure, etc.
  • Analyze paid media campaigns to develop, execute, test, and report on paid media strategies.
  • Prepare weekly paid media performance reports and recommendations to deliver to clients.
  • Deliver paid media campaign optimizations analyses and provide recommendations for next steps from the data.
  • Stay informed of relevant industry, paid media, and paid media platform trends and best practices
  • Handle all media buying tasks

Job Requirements

  • Experience with Google Ads – annual certifications required
    • Familiarity with Facebook Blueprint. 
    • Experience with social ad platforms such as Facebook, LinkedIn, YouTube and Twitter
    • Understanding of Google Analytics and Google Tag Manager
  • Preferred: Experience with funnel marketing elements is preferred. E.g., landing page building, creative / copy, tracking / attribution, analytics, etc.
  • Experience in Pinterest, Linkedin, Apple Search Ads, Twitter, Programmatic, Bing, YouTube, etc..
  • Experience with both direct response and brand performance marketing.
  • Attention to detail and the ability to multitask in a deadline-driven atmosphere.
  • Ability to clearly and effectively articulate insights and recommended actions.
  • Strong levels of integrity, autonomy, and self-motivation.
  • Excellent analytical, organizational, and time management skills.

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