Marketing Head
iHub -
Abbassia, CairoPosted 4 years ago28Applicants for1 open position
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Internship Details
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Internship Description
Job Description:
- Autotronics Research Laboratory (ARL) is a research center located at the Faculty of Engineering Ain Shams University, the Laboratory is dedicated to the research fields of advanced transportation systems which include autonomous driving high and low level control, autonomous driving behavior, perception, localization, vehicle to vehicle communications and vehicle to infrastructure communication. The lab is currently working in collaboration with University of Carlos the third De Madrid developing an autonomous personal mobility solution for closed urban environments on an electric golf cart.
Responsibilities:
You will be needed to plan and execute the following tasks as needed:
- Develop an overall marketing plan
- General market research
- Social media engagement, and analytics
- Create creative social media materials
- Support blogs and consumer awareness projects
- Conduct keyword research and use SEO guidelines to optimize content
- Promote content on social networks and monitor engagement (e.g. comments and shares)
- Update our websites as needed
- Measure web traffic to content (e.g. conversion and bounce rates)
- Identify customers’ needs and recommend new topics
- Researching industry-related topics (Autonomous cars, etc.)
- Creating and distributing marketing copy to advertise our Lab and its services
- Interview industry professionals, and influencers then incorporate their views in blog posts
Internship Start date: March 18th 2020
Duration: 1 Semester
Internship Requirements
- Strong leadership skills.
- Has an outgoing personality, is a hard worker, and has Marketing /PR/ Social Media experience
- Has a strong interest in current media trends, networking, product/brand promotion, etc.
- Proficient working knowledge of the following social media platforms: Instagram, Facebook, Twitter, YouTube, Reddit, Etc.
- Excellent verbal and written communication skills
- Highly organized, can multi-task in high-pressure situations
- Dependable and punctual.
- Proficient knowledge of Google Docs
- Ability to prioritize and plan effectively
- Creative and Initiative.
- Ability to influence others with excellent written communication skills
- Proven volunteering experience as a Content Creator, Copywriter or similar role
- Familiarity with SEO
