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Digital Marketing Team Leader

Mersal
Maadi, Cairo
posted 2 months ago
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Job Details

Experience Needed:
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Job Description

  • Develop digital marketing plans aligned with organizational goals.

  • Create integrated plans with PR & Fundraising teams to cover announcements and campaigns.

  • Plan and lead digital campaigns for different business units.

  • Define campaign objectives, strategic targets, KPIs, and tone of voice.

  • Execution & Monitoring:

  • Ensure effective execution of all digital plans and campaigns within timelines and budgets.

  • Monitor performance across all digital channels and ensure targets are achieved.

  • Coordinate awareness campaigns with internal teams and external partners.

  • Follow up on published content, measure impact, and optimize performance.

  • Oversee content quality and ensure continuous improvement.

  • Set and achieve KPIs for the digital marketing team.

  • Reporting:

  • Prepare periodic performance and impact reports.

  • Create reports for partnerships, collaborations, and awareness campaigns.

  • Analyze digital channel performance and propose improvement plans.

  • Report on marketing and branding impact across all digital platforms.

Job Requirements

  • Minimum 3 years of experience as a Digital Marketing Team Leader.

  • Previous experience in NGOs is preferred.

  • Strong communication, presentation, negotiation, and networking skills.

  • Strong leadership, planning, and follow-up skills.

  • Excellent writing skills.

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