Job Details
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Job Description
- Collect data on consumers, competitors and the marketplace and consolidate information into actionable items, reports and presentations
- Understand business objectives and design surveys to discover prospective customers’ preferences
- Compile and analyze statistical data using modern and traditional methods to collect it
- Perform valid and reliable market research SWOT analysis
- Interpret data, formulate reports and make recommendations
- Use online market research and catalogue findings to databases
- Provide competitive analysis on various companies’ market offerings, identify market trends, pricing/business models, sales and methods of operation
- Evaluate program methodology and key data to ensure that data on the releases are accurate and the angle of the release is correct
- Remain fully informed on market trends, other parties researches and implement best practices
Job Requirements
General Requirements:
- Fluent English Language is a Must German as Second language is a plus
- Bachelor’s degree in communications, marketing, or a related field.
- Experience in working with different departments with different countries.
- Strong analytical mind.
- Excellent numerical skills - ability to work with, analyze, and interpret data.
- Good organizational, time management skills.
- Excellent Presentation skills.
- Strong business writing and reporting skills.
Key Requirements:
- + 2 of experience in market research and analysis.
- Analytical thinker with strong theoretical and research proficiencies.
- Ability to comprehend and interpret competitor strategies and consumer behavior.
- Thorough knowledge of marketing programs and strategies.
- Ability to gather large amounts of data and convert it into meaningful analysis.
- Solid organizational skills and detail-oriented.
- Strong proficiency in math, web analytics, and business research tools.
- Brilliant written and verbal communication skills.
- Ability to simplify complex information into a user-friendly format.
- Excellent knowledge of statistical packages (SPSS, SAS, or similar), databases, and MS Office
