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Job Description
- Research, track, maintain, and update potential new clients through various channels, including online research, social media, and networking events.
- Research and maintain lead generation database
- Conduct client or market surveys to obtain information about potential leads and to create strategic communication plans
- Interact with other sales, marketing, and project delivery staff to collaboratively determine customer needs
- Analyze and report on lead generation metrics to track progress and identify areas for improvement
- Monitor social media activities to assess the public’s perception of the company’s brand
- Assist in the creation, scheduling, and management of content for social media.
- Collecting data on consumers, competitors, and the marketplace and consolidating information into actionable items, reports, and presentations
- Remain fully informed on market trends, and other parties' research and implement best practices
Job Requirements
- Bachelor’s degree in Marketing or Business Administration or a related field
- 0-1-year experience in Lead Generation and Marketing Research
- Knowledge of digital marketing and social media platforms
- Excellent English communication (verbal and written)
- Proficient in MS Office including Word, Excel, and Outlook
- Strong project and time management skills (Preferred)
- Strong Communication skills
- Problem-solving skills
- Ability to work individually and in a team
- Strong organizational and time management skills
- Provide accurate and timely information to management
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