Assistant Brand Manager

Minlo -
Heliopolis, CairoPosted 8 years ago

192Applicants for1 open position

Job Details

Experience Needed:

Career Level:

Education Level:

Salary:

Job Categories:

Define the product Marketing plan and create product road map
Identify opportunities for product innovation and product enhancements
Develops and execute various Marketing initiatives (Campaigns, promotions, online marketing Ideas and POSM ...etc)
Develop pricing strategies and product policies
Specifying market requirements for current and future penetration by conducting market research supported by on-going visits to customers and non-customers.
Monitoring product performance to achieve customers’ satisfaction through effectively following up on their needs.
Follow up and measure customer's satisfaction through ( digital marketing, call center, ushers )
Identify key competitor and consumer trends(through various surveys)
Build & Update minlo consumer's database
Preparing accurate sales forecasts & budget and monitoring the marketing expenses versus budgets.
Provide the product commercial training to the Sales, Ushers and customer service team.
Preparing monthly, quarterly and annually Sales & Marketing analytical reports.
Analyzes profitability reports and come up with results and conclusion.
Providing the sales team with the necessary technical expertise to enable them to sell the product.

Education & Training Required Qualifications:

University degree in marketing or comparable is needed
Preferably Master and or any other further qualification in marketing / Product Management
Knowledge of marketing activities, tools and techniques is needed
Languages: Fluency in spoken and written English

Technical & Professional Experience:

Minimum 3-5 years of Product management experience is needed
Relevant experience in international, modern companies is needed
Former Experience/background in FMCG, consumer goods, SDAs or white goods is highly recommended
Knowledge of trade channels (Modern trade, traditional trade, e-commerce) is highly recommended