E-Marketing Specialist

Cairo Airport Travel - Heliopolis, Cairo

Applicants for
1 open position
Experience Needed:
2 to 4 years
Career Level:
Experienced (Non-Manager)
Job Type:
Full Time
Negotiable, Bonus
1 open position
About the Job
  • Responsible for creating email marketing campaigns to promote a product or service. Determines target audience, devises campaign, and launches email campaign to create buzz or generate leads for the business
  • Responsible for developing rich, quality content for online sites.
  • Assisting in the development & implementation of the annual marketing plan.
  • Conducting Market Research
  • Develop social media content by making regular updates and liaison with our web developers.
  • Review messages for brevity.
  • Send messages to those who have opted in for messages.
  • Ensure messages are mobile-friendly.
  • Create database of emails for lead generation.
  • Follow up on interested respondents.
  • Purge non-deliverable email addresses and opt-outs.
  • Include persuasive 'call-to-actions' in advertisements and promotions.
  • Place orders for products.
  • Design and write press releases.
  • Track and analyze direct and interactive marketing campaigns.
  • Use statistical analysis and reports to create campaigns.
  • Coordinate and monitor the maintenance, integrity, and security of several databases.
  • Develop and code the list segmentation for all direct and interactive marketing campaigns and communicate requirements to the primary database vendor.
Job Requirements
  • Social Media Analysis
  • Aware of technology tools and platforms
  • Excellent oral and written communication skills
  • Ability to generate, analyze and interpret data
  • CRM experience is highly desirable, email marketing experience is compulsory.
  • Blend of both marketing and business experience working on a consumer and business facing website.
  • Basic understanding of information systems and the importance of data consistency and systems thinking.
  • Positive, flexible attitude.
  • Able to work in a team or individually with minimal management required to meet deadlines
About this Company

We started as “Cairo Airport Shuttle Bus” operating since 2003, as the sole official tourism transportation company for both Cairo International Airport Company and The Egyptian Holding Company of Airport & Navigation System.

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