E-Marketing Specialist

Function:

• Develop Marketing plan and measurement metrics.
• Advertise in B2B
• Design email shot and sent it
• Responsible for brand development.
• Responsible for all social media activities.
• Responsible for marketing automation endeavors.
• Conceptualize and create the design, graphics, animation and video for web pages and social media.
• Have basic concepts of branding and brand management.
• Prepare presentations showing performance to the top management.
• Have basic SEO concepts and willing to continuously reading and learning by self-study to monitor trends on SEO best practices and techniques to ensure top website ranking and identify new opportunities.
• Managing all Media activities in all platforms (Facebook, twitter, LinkedIn, etc.)
• Plan and execute social media strategy through competitive research, platform, determination, bench making and target audience.
• Managing digital agency relationships, day to day production, as well as campaign budgets and schedules.
• Create database of emails for lead generation
• Create emails, and other online marketing materials as directed.
• Register the company on business websites and manage these accounts.
• Follow up interested clients and report them daily.
• Responsible for the company website.
• Improve organic website traffic.
• Owning and maintaining site analytic, metrics, and campaign reporting.
• Develop and implement effective SEO strategies and Adword campaigns.
• Search for the all the web site to advertise our products on it , all website related to the company filed set up the account and the contacts in each one , the paid one and the free ones (set up a meeting with the owner to explain which ones we have to pay for if its useful
• Search for email address , contacts , address , web sites , in the required companies which are dealing in the same field
• Send an email shot regularly every week
• Updated the web site and change the photos and details on it
• Organize and coordinate with the web master , handling all the domain , hosting , email accounts
• Improve website's organic search results.
• Give advice to editors to write effective headlines and body.
• Ensure website is filled with optimal keywords.
• Ensure keywords are place appropriately in website to gain most search engine traffic.
• Write effective call-to-action statements.
• Keep abreast of white hat and black hat tactics so as not to violate search engine guidelines.
• Strategic ways to improve and track site performance.
• Compile and present SEO performance reports.
• Consult with independent web designers to improve the navigation of the website to enhance its search engine ranking.
• Create SEO strategies.
• Creating and analyzing ad words and ad sense result