Digital Marketing Specialist

SEO and Adwords:

• Experience with Google services, including Analytics and Webmaster Tools
• Create and manage Google Ad words campaigns
• Experience with Google’s Keyword
• The ability to work with back-end SEO elements such as robots, metadata, site speed optimization, and related skills
• Proven success in link building
• The ability to deploy an effective local and long-tail search strategy
• A deep understanding of mobile strategy and how it relates to SEO
• Experience in building organic search traffic and improving SERPs
• A background in creating reports showing web analytics data and site evaluations
• An up-to-date, working knowledge of current, past, and projected trends in the SEO industry
• Develop relationships with websites to obtain quality links.
• Drive traffic to websites using a variety of methods.
• Develop density of desired keyword on page
• Ensure content appears high on search rankings.

Social Media:

• Research web
• Develop and maintain social media profiles on Twitter, Facebook, and LinkedIn.
• Send out quality messages on these channels.
• Develop pay-per-click advertising campaigns.
• Manage and deliver email lists.
• Craft email campaigns.
• Follow up on responses.
• Solicit customer feedback and optimize campaigns accordingly
• Tracking and analysis the competitors’ ads and campaigns
•  Implement the plans and campaigns ideas that created by the Marketing manager to optimize communication the target values.