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- Drive corporate's digital campaigns, using social media tools including Facebook, LinkedIn and twitter and Instagram.
- Follow up with the digital agency
- Develop unique digital marketing campaigns to increase online brand awareness, deliver highest shoppers’ engagement online and differentiate the malls from competition.
- Activate all social media outlets for Malls to maximize online exposure & conversion rates to the mall
- Responsible for the Website and digital archive management including daily text, audio, photo, and video edits, content aggregation and indexing through various Content
- Responsible for Management Systems, maintaining Search Engine Optimization for each website, tracking and reporting online user activity via Google Analytics, and digital content indexing.
- Develop and manage social media campaign strategy for tenants.
- Execute a campaign from designing an online presence on Facebook, Twitter, LinkedIn, Instagram, Google Plus, and Youtube, identifying key audiences and communicating key brand message, monitoring online conversation related to the brand, and reporting on reach of each platform.
- Mobile-apps and interactive digital platform management, with a focus on creating a unique online experience for audiences at live events and conferences.
- Assisting online banner campaigns by designing banners, developing strategy for optimal user traffic, tracking Click-Through Rates (CTR) and conversion (via website visits or registration for event).
- Assisting marketing team on development of print materials including graphic design, editing, and printing
- Follow up with the digital media agency on the assigned work
- Follow up on different accounts of suncity mall through different portals.
- Suggest and help in planning for annual marketing digital campaigns.
- Work under the supervision and abide by the deliverables delegated by the marketing manager
- Prepare a weekly report and action plans for the team and the marketing manager
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