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Job Description
- Assist in Planning, managing and implementing all marketing activity for the mall
- Research and copy write mall press releases/advertorials/newsletters for the mall
- Assist to Plan and project manage events and industry exhibitions under the supervision of the marketing manager
- Prepare speeches for senior team
- Assist in the content of the Social media and the website and the news of the tenants Launching
- Help in Rebranding and growing an existing customer loyalty scheme, which now has a database
- Help in Organizing a re-brand launch event for the center with photo experience booth, retailer giveaways and kids’ activities and CSR/Charity Tie-ins with the marketing promotions
- Come-up with creative and innovative idea for PR events to the mall.
- Help in Planning and developing Public Relations programs to increase quality positive publicity in key media outlets and online portals for the mall to over achieve our targets through innovative PR strategies, securing special features & interviews opportunities and managing PR events including press conferences & media events.
- Briefing and leasing with PR, Media Buying, Digital and Social Media Networking agencies to implement and execute the campaigns and promotions.
- Leverage the PR budget by increasing and capitalizing on events/sponsorships and marketing promotions through media contacts.
- Work under the supervision and abide by the deliverables delegated by the marketing manager
- Prepare a weekly report and action plans for the team and the marketing manager
