Digital Marketer Specialist
Vidmy -
Cairo, EgyptPosted 10 years ago71Applicants for1 open position
- 9Viewed
- 0In Consideration
- 1Not Selected
Job Details
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Job Description
Digital Marketer expert will be responsible for improving our company's organic search results. Creates and launches SEO campaigns, identifies areas of improvement, runs PPC campaigns, and attempts to improve the our site's rankings in major search engines.
Key Functional Areas of Responsibility
Key Functional Areas of Responsibility
- Review and analyze our site for areas that need to improved, deleted, or revised.
- Prepare detailed strategy reports.
- Identify the least expensive but most powerful and profitable keywords for our site.
- Run pay-per-click campaigns.
- Improve our site organic search results.
- Place keywords appropriately in copy to gain most search engine traffic.
- Write original, powerful SEO content for our blog.
- Implement off-page SEO content strategies such as coding.
- Implement link building campaigns in coordination with our SEO goals
- Keep abreast of white hat and black hat tactics so as not to violate search engine guidelines.
- Strategize ways to improve and track site performance.
- Adjust PPC campaigns as needed.
- Utilize basic programming and web design skills to enhance SEO.
- Create advanced SEO strategies.
- Evaluate product offering, traffic, landing page quality, content, design, security, payment options, shipping options, demographics of prospective customers when determining keywords and campaigns.
Job Requirements
- 1 – 2 years experience in Search Engine Marketing (SEM) and Search Engine Optimization (SEO)
- Proficiency in PowerPoint, and Word
- Experience with website analysis using a variety of analytics tools including Google Analytics as well as internal reporting tool
- Experience working with popular keyword tools (Google, WordTracker, Keyword Discovery, etc)
- Desired: Knowledge of HTML/CSS and website administrations
